Jackson videos win awards in statewide competition
| Date: November 10, 2009 |
Portland, Maine - A six-minute video introducing The Jackson Laboratory and an eight-minute video describing the Laboratory's role in personalized medicine have won Broderson Awards from the Advertising Club of Maine.
The videos received Silver Awards in the long-form marketing video category. The awards were announced Oct. 21 at a banquet in Portland hosted by former Maine Gov. Angus King and Adweek critic Barbara Lippert.
Both videos were produced by AirStream Pictures of Gorham, Maine, in partnership with the Laboratory. David Fuller, owner of AirStream, directed the productions and accepted the awards. Chuck Griffith of Pound Ridge, N.Y., was creative director for the introductory video.
"The work I've been involved in for The Jackson Laboratory has been some of the most satisfying of my career," Fuller said. "My team and I have had to apply everything we've learned in 20 years of work in advertising to promote an organization that is expanding the boundaries of knowledge in genetics. It's immensely gratifying to see the result rewarded by the advertising community."
The bi-annual Broderson Awards recognize creative excellence in advertising throughout Maine. A panel of five creative directors from outside the state judged this year's contest entries in 20 different categories.
Watch the introductory video (6:19)
Watch the personalized medicine video (8:07)
The Jackson Laboratory is an independent, nonprofit biomedical research institution based in Bar Harbor, Maine, with a facility in Sacramento, Calif. Its mission is to discover the genetic basis for preventing, treating and curing human diseases, and to enable research and education for the global biomedical community.
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Contact(s): Joyce Peterson, 207-288-6058
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Media Relations, Communications Office
The Jackson Laboratory
600 Main Street
Bar Harbor, Maine 04609-1500
Phone: 207-288-6058 (journalists only)
Main Jackson Laboratory phone: 207-288-6000
Fax: 207-288-6076
Email: news@jax.org